Recommendation Rate

Recommendation Rate is the percentage of mentions where the AI actively recommends your brand vs. just listing it.

Recommendation Rate distinguishes between passive mention („One option in this category is X") and active recommendation („We recommend X for Y use case"). The latter is far more commercially valuable. Recommendation language correlates strongly with depth of training-data presence plus positive sentiment plus matched intent. Brands with structured comparison pages, clear positioning statements, and consistent third-party trust signals achieve higher Recommendation Rates than brands with similar visibility but weaker structural signals.

Related terms

Visibility Score

Visibility Score is the percentage of monitored prompts where your brand is mentioned across AI engines.

AI Sentiment

AI Sentiment classifies the tone of model-generated mentions of your brand as positive, neutral, negative or mixed.

Topical Authority

Topical Authority is the strength of association between your brand and a topic across the web.

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