Prompt Set

A Prompt Set is the curated list of buyer-relevant questions you replay weekly across AI engines to measure visibility.

A Prompt Set is the GEO equivalent of a keyword set. It is a curated list of 30–200 buyer-relevant questions, in their natural conversational form, that you replay across the AI engines you care about — typically daily or weekly. The Prompt Set is the foundation of all GEO measurement: Visibility Score, Share of Voice, Citation Count and Recommendation Rate are all calculated against it. Lock the set for at least 90-day windows to keep metrics comparable.

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